Yellow Star
Yellow Star

KSI’s $100M Empire Blueprint

by fernando lamounier

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From FIFA streams to a nine‑figure empire—uncover KSI’s strategy

Key Ventures Powering His Fortune

65% of KSI’s $100M comes from Prime Hydration & Misfits Boxing.

Gamer Beginnings to Business Mogul

2008–2025: Four growth phases that scaled his net worth.

Four Pillars of Wealth Growth

Diversification, partnerships, IP ownership & community.

Pillars 1 & 2 Explained

Diversify across media, beverages & real estate 2. Partner with top influencers for joint growth

Pillars 3 & 4 Explained

Own IP: music rights & product formulas 4. Engage community as true stakeholders

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